Google Instant is a search enhancement that shows results as you type, it also has the annoying side effect of killing off the “I’m Feeling Lucky” button.
“So what” I hear you all shout, well if you’ve spent some time and effort getting yourself to the top of the google search results you no longer get any joy from the Lucky Button.
When Google Instant is disabled, the “I’m Feeling Lucky” button on the homepage takes you directly to the first webpage that returns for your query. When you use the feature, you won’t see the other search results at all.
If you don’t want to see results as you type, you can turn off Google Instant by visiting your Preferences page.
So what are you waiting for get it turned off and return to russian roulette searching.
- The SEO impact of Google Instant (epiphanysolutions.co.uk)
- Google Instant search a mobile boon? (news.cnet.com)